A national jeweller has launched a search for the UK’s best ‘Bling-stagrammer’, with a pair of wedding rings worth £2,000 up for grabs for the winning engagement ring shot.
Beaverbrooks the Jewellers is on the hunt for aspiring jewellery photographers after finding that 42 per cent of millennials now take an ‘engagement selfie’ to share on social media, with 87 per cent admitting that it was ‘important’ for them to look good in the snap.
The store has also revealed the best Instagram filter to show off a diamond engagement ring, and to celebrate the findings is giving away a pair of £2,000 wedding rings for the best engagement ring photography.
As well as bagging themselves a pair of wedding rings and the title of the UK’s ultimate Bling-stagrammer, the photography enthusiast will also have their engagement snap included in a national campaign for the jewellery retailer, featuring on its website and social media channels this summer.
Lorna Haddon, diamond ring and jewellery buyer at Beaverbrooks, said: “A marriage proposal is an important milestone in any relationship and for many it’s the perfect occasion to show off a sparkling new engagement ring on social media.
“With so many different apps and filters available, amateur photographers can now go above and beyond to create beautiful pictures to share with family and friends. We wanted to put this to the test to see who can capture the most stunning engagement ring shot on social media.
“To make sure your ring is at its brilliant best for the photo we are also offering free diamond ring cleaning in store until 31 July 2017.
“We can’t wait to see what photographers across the country have to offer!”
To be in with a chance of winning a pair of wedding rings up to the value of £2,000 and the ‘best Bling-stagrammer’ accolade, social media snappers just need to to post their engagement ring 
photo to @beaverbrooksthejewellers on Instagram or @beaverbrooks on Facebook and Twitter before 31 July, with the hashtags #EngagementSelfie and #Beaverbrooks.
For anyone in need of further inspiration, the jewellery retailer has compiled a series of hints and tips on how to capture the perfect shot, including the best filters, lighting and angles to showcase a diamond engagement ring in all its glory.
To find out more, visit blog.beaverbrooks.co.uk/home/2017/7/3/how-to-take-the-perfect-engagement-ring-selfie
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